About me

I’m a classical guitar-playing, photo-taking, blogging, public relations specialist who loves to eat. I currently work as a Social Media and Communications Specialist at Nanyang Polytechnic (NYP).

Before joining NYP,  I worked at the Ministry of Community Development, Youth and Sports where I worked on  the President’s Challenge during S R Nathan’s tenure as President.

I also have some experience in the private sector. I worked in Red Dawn Communications, a boutique PR agency, and at Redworks (Ogilvy). I’ve worked with clients such as the Economic Board of Singapore, The People’s Association Youth Movement, DHL, Coca Cola and Nokia to name a few.

During my polytechnic and university days, I taught the classical guitar to put myself through school, and earn some pocket money. Before I graduated, I was hired by Ngee Ann Polytechnic as a guitar instructor under the baton of Alex Abisheganaden.

As a classical guitar teacher, I prepared students for the ABRSM and Trinity College of London Music exams up to Grade 8, with a 100% passing rate.

I’ve appeared in various media, including BBC Newsday, the Straits Times, The New Paper, Today and Yahoo! News.

My other hobbies include weight-lifting, computer games and reading non-fiction.


1984: Born
1991: St Gabriel’s Primary School
1995: Started learning the classical guitar
1997: St Gabriel’s Secondary School
2000: Began teaching classical guitar privately
2002: Ngee Ann Polytechnic (Diploma in Mass Communication)
2003: First classical guitar performance
2005: Became paid instructor for Ngee Ann Polytechnic Strings
2006: National Service
2006: Ceased classical guitar teaching (due to National Service)
2008: Worked at Mentis Marketing (search engine optimization) and Ogilvy and Mather/Redworks (advertising)
2008: Resumed teaching classical guitar privately
2009: Studied Murdoch University (Bachelor in Mass Communications)
2009: Freelance copywriter/public relations/web developer
2010: Created Bloggers in Big Shoes
2010: Graduated from Murdoch University
2010: Marketing and Public Relations Manager at Red Dawn Communications
2011: New Media Relations Executive at the Ministry of Community Development, Youth and Sports
2012: Social Media and Communications Specialist at Nanyang Polytechnic

About the Author

Dedrick Koh is a Social Media and Communications Specialist at Nanyang Polytechnic. He has a Bachelors (Murdoch) and Diploma (Ngee Ann Polytechnic) in Mass Communication. Dedrick is a communications professional and a highly skilled classical guitarist. As a communications professional, he has worked on brands like Coca Cola, DHL, Nokia, Nestle, the Health Promotion Board, the Economic Development Board of Singapore and the President Challenge. He gave private classical guitar during his polytechnic and undergraduate studies to put himself through school. He has succesfully prepared students for ABRSM and Trinity exams and was previously an instructor cum assistant conductor at Ngee Ann Polytechnic Strings under Alex Abisheganaden .